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	<title>googlekettle.com &#187; SEO SERP</title>
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		<title>Google are changing SEO and SEO is changing</title>
		<link>http://www.googlekettle.com/blog/announcements/google-are-changing-seo-and-seo-is-changing</link>
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		<pubDate>Thu, 31 Dec 2009 12:54:11 +0000</pubDate>
		<dc:creator>GoogleKettle</dc:creator>
				<category><![CDATA[Organic Search]]></category>
		<category><![CDATA[SEO SERP]]></category>
		<category><![CDATA[announcements]]></category>
		<category><![CDATA[google search]]></category>
		<category><![CDATA[SEO]]></category>

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		<description><![CDATA[Google ar echanging SEO in 2010. Are you ready? Find ut in a valuable free report and paid essential SEO foudnations webinar...]]></description>
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		<title>Latest organic search optimisation tips</title>
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		<pubDate>Sun, 13 Jul 2008 17:01:23 +0000</pubDate>
		<dc:creator>GoogleKettle</dc:creator>
				<category><![CDATA[SEO SERP]]></category>

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The trouble with search engine optimisation techniques is that human people try to &#8220;guess&#8221; what a search engine wants.
Meanwhile search engines have to fight a war to stop people trying to fool them in to showing results which don&#8217;t best serve their users, the searchers.
In an ideal world. nothing would be needed. People would just [...]]]></description>
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